Hi, I'm Jeppe Kilberg! I work with AI, technology and people I design frameworks that work... ...so new technology gets used, not just introduced Because digital change is ultimately about people.

AI & digital change in practice

I'm Jeppe Kilberg Møller, and I design frameworks that work. Sometimes the framework is an AI programme in a large organisation. Sometimes it's a digital product that needs to go from idea to millions of users. And sometimes it's a working day that needs to work for a brain that thinks a little differently.

I've worked with digital product development and leadership for more than 15 years, in game studios and start-ups, and at the University of Copenhagen and the IT University of Copenhagen, where I currently lead a project on digital upskilling in the maritime sector.

In my experience, digital projects rarely fail because of the technology. They fail because of people: uncertainty, unclear expectations and too much noise at once. That's why I always start there.

What I bring:

• AI and digital change: From analysis and strategy to programmes and upskilling that become part of everyday work.
• Product and program management: Clear direction and a faster path from idea to impact. With calm, direction and a bit of humour.
• Neuro-inclusive leadership: Psychological safety and frameworks that include more people, including those who think differently. I'm a certified ADHD coach and a mentor for neurodivergent IT students.

Do you have a project where the technology is ready, but the organisation isn't quite there yet? Let's talk.

Let's Connect on LinkedIn Send me an email

From strategy to practice

Since 2007 I've worked with digital development and leadership, as a self-employed consultant, as a manager and as a consultant inside organisations. That has given me experience from both sides of the table: setting the strategy, and being responsible when it has to work in everyday life.

I work all the way from the first analysis to a solution that gets used:

• Understand: User research, interviews, data and analysis
• Shape: Strategy, Design Thinking and concept development
• Deliver: Product and program management, Agile and Lean, process optimisation and AI Product Management
• Embed: Facilitation, teaching and coaching, so the change lasts

I write about what drives me (in Danish):

• Vibe Coding and AI development: my experience and critical points
• UX in AR and AI: designing for and with new technology
• Leading specialists and experts: autonomy and ownership
• Leadership and neurodiversity: fix the framework, not the people

See all articles

Companies & Engagements

Through project- and permanent positions, I have led cross-discipline teams and programs in various private and public organizations.

Examples of Strategic Results:

• IT University of Copenhagen, CCER: Developed and tested a platform and prototype in 2½ months. Delivered brand-new digital learning content on AI in under 6 months following the launch of ChatGPT.
• Kiloo: Started and scaled a new office up to 10 employees and led the design/prototyping of new SaaS products.
• University of Copenhagen, UCPH IT: Created an agile framework for the Automation Program, aimed at driving the efficiency of administrative processes via RPA and AI.
• MovieStarPlanet: Program and product management during the site's growth from 8 to 120 million users where we scaled the production team from 8 to 50 people.
• ARBlox: Secured 1 million DKK in funding for the startup and nominated at GWB Innovation Award for innovation of tech/UX in Augmented Reality (AR, SaaS).

Clients & Advisory

Below is a selection of clients and projects where I have provided advisory services within strategy, digital development, design & UX, and process optimization:

Advisory and Collaborations:

• Helps small and medium-sized businesses with product and innovation strategy and development.
• Former consultant for Creative Europe MEDIA.

Cases & Productions

I have played a key role in the development and launch of a range of digital products used by millions of users, and together with fantastic teams, I have delivered some really great solutions.

Selected Results:

• Hugo Games: New digital products had an increased performance by 200-400% compared to previous products by the company.
• Swipe Fighter Heroes: Through iterations, CTR was increased by over 300% in UA campaigns, generating 400,000+ downloads with a limited marketing budget.
• Teknosofikum: Through iterations we achieved a user satisfaction rate of 92% through our innovative design for hybrid learning.

Contact

You've reached the bottom of the page, and I hope you now have an impression of my approach to establishing strategy and driving digital transformation while generating measurable results. The core of every successful project is trust, the ability to guide people through change, and an eye for business and user needs.

Regardless of whether your challenge is technological or organizational, the real solution starts with a dialogue.

I hope you have gained an impression of my approach, my experience, and my results by visiting my site. I look forward to hearing from you - you are welcome to connect.